FlasheMe 16: A Town Fights Back
'Local Heroes - A Town Fights Back' is being produced by Animo Productions for RTÉ. I am delighted to share the expertise of FlasheForward Communications to design and run a social media campaign to...
View ArticleFlasheMe 17: Best E-Business Award
I’m honoured and privileged that FlasheForward Communications has won the Best E-Business Award at the Drogheda Chamber Business Excellence Awards 2011/2012. Here are photos of all of the other award...
View ArticleFlasheMe 18: 10 Tips For Powerful Video Marketing – Part 1
Video has exploded in popularity over the past few years. It’s widely considered to be the most engaging and persuasive medium because it’s very personal. Video lets people feel like they’re getting...
View ArticleFlasheMe 19: 10 Tips For Powerful Video Marketing – Part 2
I hope you’ve had success implementing the presentation and content tips which I shared in Part 1 of this blog post. In Part 2 below, I outline strategies for building your audience, promoting your...
View ArticleFlasheMe 20: Simply Smarter
In the book The New Normal, Peter Hinssen outlines the four ‘i’s which are the keys to success in the second half of the digital revolution. One of these is Intelligence: a movement away from merely...
View ArticleFlasheMe 21: Exclusive Interview With Lucy Masterson Of Hireland
Hireland is an initiative to get Ireland working again – one job at a time. In this exclusive interview with Fiona Ashe of Flasheforward, co-founder Lucy Masterson talks to me about the 5,000 job...
View ArticleFlasheMe 22: Online Video – Likes Through A Global Lens
In Hollywood, it’s “Lights, Camera, Action!” In the digital age, it’s “Likes, Content, Analytics”. Not everyone will be rushing to declare “I’m ready for my close-up”, however online video is too...
View ArticleFlasheMe 23: New Facebook News Feed Highlights Visual Content
Facebook has unveiled its new News Feed design, which is cleaner, more visual, filters content more effectively & highlights videos & images. This blog post looks at the main changes.
View ArticleFlasheMe 24: It’s Now Easier To Run Competitions On Facebook
Facebook has changed its Promotions Guidelines, making it easier and more accessible for small businesses to use competitions to attract and engage more fans. Read this post to see how this benefits...
View ArticleFlasheMe 25: The Impact of Visual Storytelling
I'm doing a lot of work with tourism businesses at the moment, teaching them how to tell stories effectively using creative writing, photography and video. Here's a terrific video which illustrates...
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